When you launch a platform that instantly attracts local businesses, it’s obvious you’ve created something of need. We searched locally for affordable ways to connect my husband’s business within Lake Macquarie. There was nothing affordable online, and we couldn’t find other small businesses. The thing that sets Lake Mac Family Life apart from anything else in Lake Macquarie isn’t only our mind-blowing website traffic, our extremely engaging parents’ group, or our relevant content. It’s us, the people behind the business. You see, not only have our years of experience led us to build the best Lake Mac Business Directory by far, but we also connect businesses to real customers.
Why should you list your business in our directory?
Advertising can be very expensive, right? I can’t tell you how much money we’ve spent over the years on Facebook ads, outdoor, radio, PR, and more. That’s why we created this platform. I’m not saying all of these other options can’t work. Most business owners, unfortunately, don’t understand enough about them or have the investment needed to sustain an impactful campaign. Why would you? It’s not your area of expertise, right? So, how can you reach more customers, without this big price tag, right here in Lake Macquarie?
Affordable advertising
Our goal has always been to deliver affordable advertising to every business. From the bookkeeper in Valentine to the gym in Cardiff, or the plumber in Cooranbong. Listing your business on Lake Mac Family Life only costs the same as a cup of coffee per week. Our platform is for all businesses, big and small. So every business in Lake Mac can be found easily and has the opportunity to advertise directly to our parents.
Targeted audience
Lake Macquarie is a big place geographically, but online it’s not. We have the most amazing community of parents in our Lake Mac Parents group. Hands down, it’s the best group we’ve ever created. With over 11,000 parents all in one place, getting your message heard couldn’t be easier.
However, not every group is the same. One of the main differences is engagement. This comes back to what I said earlier. You have to have people behind the business who understand how to ensure the group content remains valuable. Our group has a 96% engagement rate. That’s insane for a Facebook group.
Local website visitors
Every day, we listen, learn, and adapt to the needs of our audience. Delivering relevant, timely content makes Lake Mac Family Life a sought-after destination for parents in Lake Macquarie. With a family-focused approach, we aim to deliver everything from walks, exploring, playgrounds, seasonal events, and of course, local businesses, all in one handy location. Our local guides offer our parents a smorgasbord of information. These include our weekend guide, eating out, school holiday workshops, Christmas, Mother’s Day, and our amazing seasonal digital magazine.
Not just a directory
Some directories offer a free listing, but they don’t offer anything else. The value of what we do is more than an online form. Once you join our family, it will open up connection points with locals right here in Lake Mac. A way you can communicate directly and build relationships with customers.
Our directory isn’t only for local businesses to find new customers. Our parents are actively searching for local businesses, too. We’re not the only ones who couldn’t find local businesses online.
The must-read section
Our directory categories go in date order. So once you secure your spot in either of our lists, it’s yours. Some of our listings have joined just for this reason. Some have been extremely active in our Lake Mac Parents group, and the results have been more traffic and more customers. This has come from trust and relationship building.
The facts
- Lake Mac Family Life website traffic grows every month. We enjoy up to 500,000 page views across our website each year.
- Check out our Facebook Business page.
- Don’t forget to join our parents’ community, Lake Mac Parents.
- We’re also on Instagram
- We’ve helped hundreds of Lake Mac businesses already. Check out our Lake Mac directory.
Testimonial
“Lake Mac Family Life is a unique social platform and website that expertly combines social community groups with excellent, relevant content alongside local business needs for authentic promotion that reaches the right audience. As a small business owner, it has been an absolute pleasure partnering with this company who genuinely listen and create excellent opportunities for our community families and businesses.”Vanessa LynchHive Kids – Charlestown
Next step
Directories are one of the best ways to increase your referral traffic with Google and improve your website performance because of it. But as I said, we’re much more than that. Joining our family is a no-brainer to improve your business performance in Lake Macquarie. This is what we do. It’s kind of our superpower. Just like what you do is yours.
It’s that simple.
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